Posted Date : January 16,2021
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-18804
Government Authority located in Nevada; USA based organization looking for expert vendor for Spanish-language conservation and water quality advertising and public education services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide Spanish-language conservation and water quality advertising and public education services
- Spanish-language integrated public outreach and marketing campaigns as well as executing existing ones; provide project management activities; and plan, create and implement robust media strategies and buys,
- Media Planning and Buying:
- Develop and execute media strategies and KPIs to reach identified objectives
- Create and implement media plans to support major initiatives that include traditional media, digital media, paid social media and launch activation ideas
- Secure media placements and traffic ads to all media partners to implement approved media plans
- Perform ongoing monitoring, optimization, analytics and measurement of media plans and placements
- Research media trends, market conditions, competitive spending and demographic/psychographic data to inform media strategies and tactics
- Provide media recommendations/POVs as needed
- Develop and maintain creative/media grid with deadlines and specs
- Negotiate, track, and coordinate partnership and sponsorship benefits (may also be conducted by the Owner)
- Negotiate added value and trade promotions,
- Account Management:
- Provide project management services
- Create and monitor budgets and timelines in partnership,
- Develop goals, objectives and strategies in partnership,
- Develop marketing and communication plans in partnership,
- Coordinate key message development in partnership,
- Coordinate appropriate, accurate invoicing
- Coordinate and lead meetings for strategic planning, team updates and project initiation,
- Identify cross-promotion opportunities within the market,
- Creative Strategy and Development:
- Develop creative briefs for new campaigns
- Develop creative campaign concepts
- Provide creative production/content (broadcast, print, digital, social, out-of-home) development services including project coordination
- Provide consultation/feedback on Owner’s internal creative production,
- Social Media Consultation:
- Provide consultation to enhance current social media strategies.
(2) A pre-proposal meeting will be held on January 28, 2021
(3) All the questions must be submitted no later than February 4, 2021.
[C] Eligibility:
- Onshore (USA Organization Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: February 18,2021
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$
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Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-18804
Government Authority located in Nevada; USA based organization looking for expert vendor for Spanish-language conservation and water quality advertising and public education services.
[A] Budget: Looking for Proposals
[B] Scope of Service:
(1) Vendor needs to provide Spanish-language conservation and water quality advertising and public education services
- Spanish-language integrated public outreach and marketing campaigns as well as executing existing ones; provide project management activities; and plan, create and implement robust media strategies and buys,
- Media Planning and Buying:
- Develop and execute media strategies and KPIs to reach identified objectives
- Create and implement media plans to support major initiatives that include traditional media, digital media, paid social media and launch activation ideas
- Secure media placements and traffic ads to all media partners to implement approved media plans
- Perform ongoing monitoring, optimization, analytics and measurement of media plans and placements
- Research media trends, market conditions, competitive spending and demographic/psychographic data to inform media strategies and tactics
- Provide media recommendations/POVs as needed
- Develop and maintain creative/media grid with deadlines and specs
- Negotiate, track, and coordinate partnership and sponsorship benefits (may also be conducted by the Owner)
- Negotiate added value and trade promotions,
- Account Management:
- Provide project management services
- Create and monitor budgets and timelines in partnership,
- Develop goals, objectives and strategies in partnership,
- Develop marketing and communication plans in partnership,
- Coordinate key message development in partnership,
- Coordinate appropriate, accurate invoicing
- Coordinate and lead meetings for strategic planning, team updates and project initiation,
- Identify cross-promotion opportunities within the market,
- Creative Strategy and Development:
- Develop creative briefs for new campaigns
- Develop creative campaign concepts
- Provide creative production/content (broadcast, print, digital, social, out-of-home) development services including project coordination
- Provide consultation/feedback on Owner’s internal creative production,
- Social Media Consultation:
- Provide consultation to enhance current social media strategies.
(2) A pre-proposal meeting will be held on January 28, 2021
(3) All the questions must be submitted no later than February 4, 2021.
[C] Eligibility:
- Onshore (USA Organization Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: February 18,2021
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$